Are You Still Passionate About Your Life?

Time changes us. It changes our experiences, which change how we view the world and what matters to us. What you were passionate about five years ago, maybe even one year ago, may not be what drives you today. Recently, I made a tremendous shift in my future as a writer. It felt like a…

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Our ABCs of Marketing

This post is our fun way to share some of our favorite marketing technology tools and give you a brief description of what they can do. When we find products that work like they say they do and make our jobs in marketing easier, then we are on board. We, of course, want to share…

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What Files You Need from Your Logo Designer

A few weeks ago, I was putting together a brochure piece that required logos from a variety of companies. So i went searching to grab the appropriate files I would need —the file had to be high quality to print crisp and clean. The company in question didn’t have the right file. The designer who…

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One Quick Tip on Choosing Your Clients

Have you ever been in that position where someone wanted to hire you, you took the job —and regretted it every minute there after? Yup. Me, too. One of the things that Misty and I have decided over our years of working together is that we love, love LOVE working with nice people. We love…

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Being Authentic is Hard

Have you ever read an article about marketing that said something along the lines of “Be Authentic”, be yourself? Yup. Me, too.  Lots of them. Authenticity in business is a big buzz word. It’s a great buzz word.  Authenticity is key in building your business.  But when your business is YOU – whether you’re a speaker, an…

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